This fall, Scottsdale will be home to not one but two S & V Urban Italian restaurants.
And fans of S & V won’t have to travel far to visit the soon-to-open second location: It’ll be located next to SOHO Scottsdale Luxury Townhome and Lofts in northern Scottsdale, about five miles north from S & V on Shea.
“I’m excited,” said Gabby Bell, who owns S & V Urban Italian with wife Betty Bell. “This has been in the works for a couple of months.”
While the owners have yet to set an opening date, they’re hoping to begin service sometime this fall – “probably within the next two months or so,” Gabby said.
S & V Urban Italian at SOHO will look similar to the original 5,000 square-foot location on Shea, which boasts a comfortable, laid-back atmosphere.
While S & V at SOHO will be about half the size at 2,700 square feet and offering a truncated menu, it has a larger patio with views of McDowell Mountains.
The new restaurant will also feature an inviting bar that flows from the inside to outside with adjustable garage doors.
“It’s 95 percent finished,” Gabby said of the new location, “and it’s almost the same look as the one that we have on Shea.”
Since its founding in 2011, S & V Urban Italian has been known for their wood-fired brick-oven pizzas; their bruschetta that comes in a variety of flavors, like salmon, date and goat cheese, apricot, fig and ricotta, and more; and their meatballs, baked in a zesty red sauce, topped with parsley. The “Sophie’s Choice” comes topped with melted provolone and baby arugula and tossed with lemon oil.
“The meatballs are to die for,” Betty blurted. “It’s a special touch of our chef Al. He’s doing an amazing job.”
As the S & V team continues to work on finalizing the SOHO menu and put the finishing touches on the new location, patrons can now order their new Family Meal Deal, which includes a pasta dish and salad for four, six or eight.
As part the recently launched special, guests can choose from a Caesar or mista salad, and pasta dishes include spaghetti and meatballs for $50; fettuccine alfredo for $50 ($60 should they want to add chicken or sausage to the dish); penne vodka for $50; or rigatoni bolognese for $55.
The Family Meal Deal “is really helpful for families,” Betty said, “especially the moms who stay home and have to do work from home and homeschooling and everything else – and have no time to cook.”
Other S & V deals include their Pizza & Wine Oh My deal on Mondays from 3 p.m. to 9 p.m. where, for $20, patrons can pick up pizza and a bottle of wine; and on Wednesdays, S & V offers half-off bottles of wine.
Gabby said that, while they considered other areas of the Valley, including Peoria, they ultimately chose the SOHO area because it was a busy, high-activity area surrounded by businesses and schools, like AZ on the Rocks and Scottsdale Preparatory Academy.
The SOHO restaurant is also less than one mile from WestWorld of Scottsdale.
“For the parents, while waiting for swimming lessons or for climbing classes to finish, they can come and sit at the bar and have appetizers and wine. And when the kids are done, they can come and sit down with them and have pizza or pasta or take something home,” Gabby said.